CRO Specialist

Job LocationUS Remote
Job TagDigital Marketing

Location: US Remote or Syracuse, NY

About Terakeet

Terakeet is the preferred owned asset optimization (OAO) partner for Fortune 500 brands seeking online business growth. Our mission and purpose are to bring brands and their audiences together to create meaningful connections. As an organization that knows our people are our greatest asset, we believe in creating a culture based on engagement, growth and fulfillment. That’s why our values of Teamwork, Grit, Excellence, Impact, and Partnership guide our hiring and employment philosophy.

Why Terakeet? 

We believe you should work to live and not live to work. Our flexible hours and remote work opportunities allow our employees to create a work schedule that fits into their life. We also offer other competitive work-life benefits, including 100% fully paid medical premiums, 12 weeks of fully paid parental, family, or medical leave, unlimited PTO, Employee Assistance Programs, and matched retirement planning. Terakeet’s culture supports employees as people first, while also producing the best results for our customers and promoting community advancement.

Essential Functions

Works collaboratively with a multidisciplinary team of SEO Analysts, Content Specialists, User Experience Designers, Account Managers and Project Managers to evaluate customers’ websites, data, and user research to inform A/B test initiatives. This role will be responsible for the successful delivery of client A/B testing engagements and will be hands-on in the planning and execution to drive measurable performance improvements.

Reasonable accommodations may be made to enable individuals with disabilities to perform the following essential functions:

Responsible for:

  • Works closely with the UX lead and/or  Sr. UX Designer to execute an A/B test strategy and align on types of UX research or mock ups needed to inform optimization strategy.
  • Some experience setting up testing programs from scratch or consulting on existing programs within a client organization.
  • Develop and maintain A/B test backlogs, prioritize test roadmaps, write test briefs and hypotheses for proposed test ideas.
  • Analyze, understand, and report on analytics data.
  • Align on test KPIs, sample size and test run length for all proposed tests.
  • Basic ability to communicate with internal and client stakeholders about behavioral analytics, test results, and suggested improvements or experience iterations.
  • Understand the basics of development and tagging to recommend updates for general test setup, QA or data tracking needs.

The above description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Other duties, responsibilities, and activities may change or be assigned at any time with or without notice.

Preferred Education, Experience, and Skills

  • Must have 2+ years experience running enterprise testing programs.
  • Proven track record of delivering on KPIs.
  • Experience with Adobe Analytics, A/B testing tools, tag management software.
  • Intermediate analytical and critical thinking skills with the ability to break down complex problems.
  • Must have knowledge of A/B testing stats and how traffic impacts test approach.
  • Some knowledge of HTML, CSS, or JS to articulate test set-up and needs for developers.
  • Self-starter who can work with team members at all levels of the organization.
  • Adaptability in the face of shifting demands and situations.
  • Comfortability in front of clients and creating positive relationships with team members across the org.

EEO Statement

Terakeet provides equal employment opportunity to all individuals regardless of their race, color, creed, religion, gender, age, sexual orientation, national origin, disability, veteran status, or any other characteristic protected by state, federal, or local law.

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