Digital Marketer

Company Overview

AWH is a 26-year old digital products firm. We’ve built over 4,300 unique digital products and counting. We’ve worked with every kind of business you can think of and we create custom software experiences for each of them.

Job Summary

We are looking for a full-time Digital Marketer who believes in the AWH mission of changing the world through the power of innovative digital technologies. You will develop, execute, and manage digital marketing campaigns to generate new business. You will write content and publish it across channels. You should be passionate about all things marketing, thrive in using your initiative and creativity and are eager to engage with the tech community.

Responsibilities and Duties

Content Creation:

• Blogs, web copy, project summaries, testimonials, positioning messages and statements
• Sales documents, including collateral, quotes, RFP and SOW responses
• Supports events and presentations (including evening events)

Search:

• PPC/SEM/SEO
• Landing page development and optimization
• Analytics

Social Media:

Manage and execute social media strategy and activities with a focus on LinkedIn, Instagram, Twitter, and Facebook

Marketing and Sales Automation:

• Manage marketing and sales applications, systems, and processes
• Support recruiting and sales
• Manage and execute ongoing marketing and sales campaigns such as newsletter and other campaigns

Public Relations:

• Manage editorial calendar and manage media relationships
• Draft media releases, manage distribution and follow-up

Qualifications and Skills

• Excellent writing/editing skills: Please be prepared to provide a recent writing sample (blog post, web copy, etc.) of your work for evaluation during the screening process
• Management and execution of marketing strategies for B2B
• Excellent verbal and written communication skills and interpersonal skills
• Proficient knowledge of Microsoft Office, Salesforce, Google AdWords, Google Analytics, and Content Management Systems
• Might require some local, regional, and national travel
• Must be able to lift and or carry boxes and other items for shows and events as needed
• Must be able to carry a laptop or another electronic device daily
• Bachelor’s Degree preferred
• Experience working within a professional firm preferred

The salary range for this position is $45,000 — $50,000. We offer excellent benefits and a liberal PTO policy. AWH is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.