Nursing Brand Statement Samples

Your brand statement expresses your professional value in a clear and concise introduction for employers. Think of it as a tool for you to tell the nursing industry your story, including your education, accomplishments, and skills. You can get more detailed advice in our Brand Statement Guide.

Career Starter

Registered nurse with critical thinking and communication skills refined with clinical experience. Earned a BS in nursing from the [school name] to pursue a career as an emergency department nurse. Dedicated to providing high-quality patient care, including taking vitals and implementing treatment plans in a fast-paced environment. Excited to bring fluency in medical Spanish to an emergency department to provide equitable, culturally competent healthcare to patients of all backgrounds.

Career Switcher

Nurse-midwife leveraging extensive experience as a cardiac nurse, transitioning to working with women to provide fertility, pregnancy, and postpartum care. Earned a MS in nurse-midwifery from the [school name] to develop a deep understanding of high-quality reproductive and primary care for women. Collaborated with healthcare professionals in the maternity ward to implement mothers’ birth plans and deliver babies from all backgrounds. Excited to blend background in cardiac nursing with evidence-based nurse-midwifery techniques with the aims of decreasing cesarean birth rates, increasing breastfeeding rates, and decreasing NICU admission rates.

Career Advancer

Certified nurse practitioner bringing seven years of experience as a registered nurse (RN) to the next level by earning a DNP in women’s health nurse practitioner from the [school name] . Extensive background monitoring and providing acute care to patients in ICU. Completed clinical practicum at women’s health clinic working with women of all backgrounds seeking reproductive healthcare. Well versed in performing gynecological exams, diagnosing acute and chronic illnesses, and developing treatment plans to promote health in women of all ages and backgrounds. 


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